B2B·Wholesale Marketplace

Wholesale Toys from China

Wholesale Toys from China — Direct from the Factory Floor

Direct from Chinese factories in Yiwu, Shantou and Guangzhou — open prices, one-carton minimum.

385,341 items in stock 5,233 factories 1 carton minimum order $0.84/kg freight from

Open prices per unit and per carton. No registration, no sales rep, minimum order total 2,000 CNY (≈ $313), no company required — you can buy as an individual. Both prices — per unit and per carton — are open before you order.

Sourcing toys from China usually means one of two bad options.

The first is a sourcing agent. He marks up the price, hides the factory, takes a commission on every order, and you never learn what the goods actually cost. The second is a platform where the minimum order is 500 or 1,000 pieces per model, the price appears only after you submit an enquiry form, and a sales manager replies three days later asking for your company registration number.

Neither works if you run a shop, sell on Amazon or Shopify, or simply want to test twenty models before committing to a container.

We built the third option. Every item in our catalogue carries two prices — per unit and per carton — visible without registration. The minimum order is one carton of one model, order total from 2,000 CNY, and you can mix models freely. There is no sales manager between you and the price, and no company registration between you and the order.

Pricing

Pricing: Both Numbers, Always Visible

Example itemPer unitPer cartonPieces per carton
P17610161146877208$12.26$14712 pcs

Both prices are published on every product page. The per-carton price is what the factory charges; the per-unit price is that figure divided by the carton quantity. There is no hidden margin between the two, and no third number that appears at checkout.

Freight is calculated separately, on actual weight and volume, and shown before you pay.

And the conversion rate is a published formula, not an internal one. We convert at the official People's Bank of China rate plus 5%. Open the PBOC site, add five percent, and you have the exact rate your order is calculated at — fixed on the day you pay. Ask any other intermediary what rate they use and compare the answer.

How your final invoice is built →

Product page

How to Read a Product Page

Every item in the catalogue shows the same set of fields, and each one exists to answer a question a buyer would otherwise have to ask by email. If you read these six fields before ordering, you have already avoided the mistakes that cost most first-time importers money.

SKU. The internal code, for example P17610161146877208 or YM928108. It is the only thing that identifies the item unambiguously. Photographs repeat across factories, names get translated three different ways, but the SKU does not move. When you write to us about a specific product, the SKU is the fastest possible message.

Price per piece. What one unit costs. Useful for working out your margin, and useless for placing the order, because you cannot buy one piece.

Price per carton. What you actually pay. This is the factory's own carton at the factory's own price, and it is the number your bank transfer will be built from.

Minimum quantity. The number of pieces in that carton — 12, 24, 108, 168, depending entirely on the product's size. This is not a threshold we set; it is how many units the factory physically puts in one box. A large radio-controlled truck comes twelve to a carton. Small figures come several hundred.

Certificates. Shown when the factory supplied them, absent when it did not. Across the catalogue 44,336 items carry at least one test certificate on file from the factory — REACH on 33,088 items, EN71 on 36,137, CPSIA on 25,955, ASTM F963 on 24,034, CE on 20,175, CPC on 20,465, UKCA on 7,907 and RoHS on 4,241. If an item shows nothing, that means nothing was supplied, and we would rather show you an empty field than a borrowed document.

Photographs. They come from the factory. We do not restyle them and we do not substitute a better-looking image from a similar product, which is why the catalogue does not have the uniform polished look of a marketplace where every photo was shot by the same studio.

There is one more thing on the page worth reading carefully: the carton dimensions. On light bulky goods they decide your freight bill more than the weight does, and they are the input to the calculation on our volumetric weight page.

Who can buy

Who Can Buy, and From What Volume

Do you need a registered company? No. You can buy as an individual. On DDP shipments the freight forwarder acts as importer of record and clears customs. We don't ask for VAT numbers or incorporation documents.

What is the minimum order? One factory carton of one model. The minimum order total is 2,000 CNY (≈ $313). Mix twenty different models, one carton each — that is a valid order.

Do you break cartons or send samples? We do not break cartons for regular orders. A sample is arranged by agreement — message us on WhatsApp or Telegram. A test carton is another option, and it sells afterwards.

What if the item is assorted? If the product page says "assorted" or "mix colors", you receive a sealed factory mix. Colours can't be chosen and the exact split isn't guaranteed — that's how line packing works. You know this before you order, not at unboxing.

Full terms: who can buy →

Freight and the 100 kg Rule

Freight is charged on weight and volume, not on the value of your goods. That single fact decides whether a wholesale order makes money.

$0.84/kg
Road cargo, from
100 kg
Minimum chargeable weight
30 days
Free consolidation in China
DDP
Clearance & duties included
RouteModeRateMin. chargeable weight
China → CIS / EAEUroadfrom $0.84 /kg100 kg
China → Europesea, rail, road, airquoted on request100 kg
China → North Americasea, airquoted on request100 kg
China → Middle Eastair, seaquoted on request100 kg

Transit times, door to door:

DestinationSeaRailRoadAir
United States13–32 days——5–12 days
Canada20–55 days——7–15 days
European Union40–60 days28–35 days20–25 days8–15 days
Saudi Arabia———7–12 days
The 100 kg rule

Competitive door-to-door DDP rates — the ones with customs clearance and duties already included — start strictly at 100 kg. Below it, your shipment is billed at a small-consignment rate, two to three times the base, or simply rounded up to 100 kg.

So we give you 30 days of free consolidation at our warehouse in China. Add the items you need, build the shipment to an efficient weight, and ship it all at the proper rate. Rates are calculated live in the cart for your exact weight and volume.

Shipping methods and transit times →

The process

What Happens After You Click Order

Most suppliers describe what they sell. Almost none describe what happens between your order and your warehouse, which is where the uncertainty actually lives. Here is the whole sequence.

You place the order. Any mix of models, one carton minimum per model, minimum order total 2,000 CNY (≈ $313), no company registration. The order records both prices as published on the day you ordered.

We buy from the factories. Your order is usually not one factory but several — a mixed assortment of twenty models can touch a dozen suppliers across Yiwu, Shantou and Guangzhou. Each is bought at carton scale by us, at the price you saw.

Everything converges on one warehouse. Goods from every supplier arrive at the consolidation warehouse in Guangzhou. This is the step that makes a twenty-supplier order into one shipment instead of twenty freight problems, and it is why we hold a warehouse rather than drop-shipping from factories.

We check the order line by line. Model against model, carton count against carton count. This is where a wrong item or a factory shortage gets caught while the goods are still in China and still fixable, rather than after they have crossed a border.

The shipment is weighed and measured. Not estimated. Actual weight and actual volume, on our scales, and the greater of the two decides the freight. Only at this point does the freight figure exist, which is why we do not quote it earlier and why you should be wary of anyone who does.

You pay the freight and the shipment leaves. Goods are paid before purchase, freight after weighing — two stages, both against real numbers rather than estimates. The full breakdown of the payment stages, the transfer fee split and the exchange-rate formula is on pricing and payment.

Transit. Sea, rail, road or air depending on the route and on what you chose. Times by region are on shipping and transit times.

Arrival and the claim window. Filming a continuous unboxing video is two minutes of work and it is the difference between a provable claim and a conversation. The windows, the evidence and the resolution times are on buyer protection.

Two things inside that sequence are worth stating plainly because they are where buyers most often assume the worst. Goods can sit in the consolidation warehouse free of charge for 30 days, so you can order in several waves and ship once. And freight has a minimum chargeable weight of 100 kg, which means a very small first order pays for space it is not using — the cheapest first order is not the smallest one, it is the one that fills the floor with several models.

Where it's made

Where the Goods Come From

Yiwu

The world's largest small-commodities market. Innovation Building 3, Chouzhou North Road, Yiwu, Zhejiang 322000.

Shantou (Chenghai)

The toy manufacturing capital of China — where most of the catalogue is made. 57 Zhu Jiang Lu, Longhu District, Shantou, Guangdong 515057.

Guangzhou

Our consolidation warehouse — every consignment passes through it before leaving the country.

We ship worldwide from our consolidation hub in Guangzhou. Main lanes: the CIS, Europe, North America and the Middle East. Tell us your city — we quote the exact rate.

Documents

Documents, Certification and Customs

In the international toy trade, compliance is your ticket to the market. So here we tell you the inconvenient truth instead of the convenient one. We will not promise a CE certificate for an unbranded low-cost toy — that promise falls apart at your first shop inspection, and you pay for it, not us.

What you see before you buy. If a manufacturer holds valid testing — EN71 and CE for the EU, CPSIA and CPC for the US, TR CU for the EAEU — the product page carries a badge marked "certificates provided by the manufacturer", and we send the scanned lab report on request. If there is no badge, the factory makes that item for the Chinese domestic market without certification. We don't write "certificate pending" and we don't attach someone else's report.

How many items actually carry documents — the number, not an adjective. 44,336 catalogue items hold at least one test certificate on file from the factory:

DocumentItems
REACH33,088
EN7136,137
CPSIA25,955
ASTM F96324,034
CE20,175
CPC20,465
UKCA7,907
RoHS4,241

An item can hold several at once, so the figures overlap.

What ships with every consignment: commercial invoice and packing list. Manufacturer test reports on request, for the items that carry a badge.

Customs — two clean routes. On DDP shipments the forwarder handles Chinese export clearance, freight, clearance in your country and all duties. If you clear customs yourself, we provide official export from the Chinese side — and if the factory holds no export licence, we or our licensed partners act as Exporter of Record and file the declaration.

Documents, certification and customs →

Buyer protection

Buyer Protection

1

In China

Every batch is visually inspected by our partner Yifeng at its warehouse in Chenghai (Shantou) before dispatch: article numbers, contents, colours, quantity per carton, packaging condition. Wrong items are turned back on the spot — you don't pay international freight for someone else's mistake.

2

In transit

Cargo insurance is available on request and typically costs 1–3% of invoice value. If an insured shipment is damaged, we draft the claim against the carrier, file it, and follow it to payout.

3

On arrival

File a claim within 2 days of receiving the goods, with photo or video showing the carton number and the item number. The acceptable defect rate is 2% of the batch; defects above it are compensated as agreed by both parties: replacement, refund or a discount on the next order. Refunds are paid within 14 days of the claim decision. Replacement shipping is at the seller’s expense.

If a factory refuses to acknowledge a defect

Your claim is settled under the same rules either way: defects above the 2% tolerance are compensated as agreed — replacement, refund or a discount on the next order; refunds within 14 days.

Full buyer protection terms →

Honest limits

Who We Are Not Right For

A supplier that claims to suit everybody is describing a brochure, not a business. Four kinds of buyer are genuinely better served elsewhere, and saying so is cheaper for both of us than finding out after an order.

You need one piece. Single units are not something we ship, and asking will not move it. A lone toy still needs a picking slip, an export line, a box and a freight booking, and it would still meet a 100 kg billing floor on its own. When the quantity you want is one, retail is the correct answer and cheaper than we could ever be.

You need your own design or your own logo. Tooling of your own, and packaging with your name on it, is something the Chinese industry does very well — but it runs on its own quantities, its own lead times and its own contract. What the catalogue minimum covers is buying what already exists, not commissioning something new.

You need a licensed character. If the price offered on a protected character is one only an unlicensed copy could reach, then that is what it is. Unlicensed goods are seizable at the border and the exposure sits with whoever's name is on the customs declaration, not with the workshop. We do not knowingly list them, and when asked for one the answer is no.

You need a guaranteed delivery date to the day. International freight does not work like that. Ports congest, customs inspect, weather closes routes. We publish ranges by region because ranges are honest and a single date is not. If your business genuinely depends on a fixed calendar day, plan against the production calendar and order early — Chinese New Year alone stops the country's factories for weeks every year.

What we are right for is narrower and clearer: a shop, an online seller, a marketplace trader or a distributor who wants to test many models cheaply, see both prices before ordering, and scale the ones that sell without ever being forced into a container.

Photo report

Photo Report

We photograph every batch when it arrives at our warehouse, before it ships. You get the report with your shipment — not a stock photo of a showroom.

Catalogue: 38 Categories, Live Counts

385,341 items across 38 categories and 267 subcategories. Every count is pulled live from the catalogue — not a marketing figure.

FAQ

Frequently Asked Questions

Are you trading or factory?
Neither alone, and the honest split matters. OPTTOYSCHINA is a wholesale platform operated by OPTTOYSCHINA LLP, Kazakhstan: catalog, requests and product selection. The seller — invoice, payment, export, documents and claims — is our manufacturing partner Yifeng Group, China. The catalogue covers 5,233 factories. Our partner group in Chenghai does own production — its main factory, Shifeng, was founded in 1992 and runs more than 35,000 m² of production area — and that is where private-label work is actually made. Most of the 385,341 items in the catalogue are made by other factories, and each card names which one. Anybody who answers this question with a flat «factory» while offering you a catalogue of hundreds of thousands of items is not telling you the truth.
What is your MOQ?
One factory carton of one model; minimum order total 2,000 CNY (≈ $313). The median carton in our catalogue is 84 pieces; the six commonest sizes are 24, 36, 48, 72, 96 and 120, and the quantity is stated on every card. Twenty models at one carton each is a valid order. We do not break cartons and we do not ship single pieces.
Why does a cheap toy have a bigger minimum order than an expensive one?
Because the minimum is a box, and small things come in enormous counts. Keychains are ¥3.35 a piece and 600 to a carton, so one carton is about ¥2,010 — roughly $313. Ride-on vehicles are ¥49.00 a piece and 8 to a carton, so one carton is about ¥392 — roughly $61. The cheap item needs five times the money to try. Planning a first order on price per piece instead of price per carton is the commonest budgeting mistake in this trade.
Clients have different factory suppliers, could you load different products together?
Yes — that is the main thing we do. Goods from several factories come to one warehouse in China, are checked line by line with photo and video before the cartons are taped, and travel as one consignment with one commercial invoice and one packing list. This is also the step that changes the minimum: instead of meeting a production run at each factory, you take one carton per model, order total from 2,000 CNY.
Who is the best china toys wholesaler?
We will not answer that, because any company that ranks itself first is answering a different question than you asked. What we can offer instead is four things you can check about anybody, including us, before money moves: is the price published per piece and per carton, is the factory named on the product card, is the certificate field left empty when nothing was supplied rather than filled with a borrowed document, and is the carton quantity stated. A company that publishes all four has committed to them in public.
How can I find and verify reliable toy suppliers in China?
Verification before money moves comes down to four checkable things, and none of them requires trusting anybody. Is the price published per piece and per carton, or only on request. Is the factory named on the product card. Is the certificate field left empty when nothing was supplied, rather than filled with a borrowed report. Is the carton quantity stated. A supplier who answers all four in public has less room to change the story later.
What is the minimum order?
One carton of one model. Minimum order total 2,000 CNY (≈ $313). Mix as many models as you like.
Do I need a registered company?
No. You can buy as an individual. On DDP shipments the forwarder is the importer of record.
Do I need to register to see prices?
No. Per-unit and per-carton prices are open on every product page.
Are you a factory or a middleman?
OPTTOYSCHINA is a wholesale platform operated by OPTTOYSCHINA LLP, Kazakhstan: catalog, requests and product selection. The seller — invoice, payment, export, documents and claims — is our manufacturing partner Yifeng Group, China. No resellers: you buy at the factory group’s price; we are the showcase and selection service. The catalogue covers 5,233 factories from Yiwu, Shantou and Guangzhou. Our conversion rate is published: the PBOC rate plus 5%.
Do you send single-piece samples?
By agreement. Message us on WhatsApp or Telegram with the item number — we will agree the model, quantity and cost with you personally. Samples are not ordered through the cart.
Can I choose the colour inside a carton?
Only if the item isn’t marked "assorted". Assorted cartons are sealed factory mixes and the colour split isn’t guaranteed.
How is freight calculated?
On actual weight and volume, in the cart, before you pay. From $0.84/kg road to Kazakhstan. Minimum chargeable weight 100 kg.
Can you ship to my country?
EAEU, Europe, the US, Canada and the Middle East are our main lanes. Anywhere else — ask, and we’ll quote if there’s a working route.
Do you provide certificates?
For the items where the manufacturer holds them, and the product page tells you which ones before you order. We don’t invent paperwork that doesn’t exist.
What if the goods arrive damaged?
File a claim within 2 days of receiving the goods, with photo or video showing the carton number and the item number. The acceptable defect rate is 2% of the batch; defects above it are compensated as agreed by both parties: replacement, refund or a discount on the next order. Refunds are paid within 14 days of the claim decision. Replacement shipping is at the seller’s expense. Full terms in Buyer Protection.
How do you buy toys wholesale from China?
Pick models in the catalogue, where the price is published per piece and per carton. The minimum is one factory carton of one model and the minimum order total is 2,000 CNY (≈ $313), so twenty models at one carton each is a valid order. We buy from the factories, bring everything to one warehouse in China, check the batch line by line with photo and video, and ship by air, rail or sea. Transit ranges are published for 62 destinations.
Who manufactures toys in China?
Behind this catalogue stand 5,233 factories. Most sit in three clusters: Chenghai in Shantou for plastic toys, Guangzhou for electronics and ride-ons, and Yiwu for small goods and party items. Three very different kinds of company all call themselves a factory — the mould owner, the assembler and the trading company — and the difference decides your price and your minimum. That is set out on our Shantou factory page.
What are the best wholesale toy suppliers?
There is no single answer, and anyone who names themselves is selling. What can be checked before you pay: is the price published per piece and per carton, is the factory named on the product card, is the certificate field shown empty when nothing was supplied rather than filled with a borrowed document, and is the carton quantity stated. Our cards carry all four, which is the only claim we make here.
What toys are made in China for kids?
Measured across our own 385,341 listings, the median factory price per piece runs from ¥2.30 for party decor and ¥2.40 for novelty toys, through ¥6.50 for board games and ¥8.60 for toy cars, to ¥13.00 for plush and ¥28.80 for radio-controlled. Anything with a motor or a radio jumps a tier; anything inflatable costs more to ship than to buy.
How do you find reliable China toys wholesale suppliers?
Do not judge by the website and do not judge by how fast they answer — the fastest answer usually comes from the company that owns nothing. Four things can be checked before any money moves: is the price published per piece and per carton, is the factory named on the product card, is the certificate field left empty when nothing was supplied rather than filled with a borrowed document, and is the carton quantity stated. A supplier who fails any of the four is asking you to trust rather than to check. Ours carry all four, which is the only claim we make here.

More wholesale pages

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